Virtual Shopping Centre

Virtual Shopping Centre
By Atlantis Jewell

What do you need to do in Second Life to build a shopping center? That is the question that I have been asking myself recently and as I am now very close my first Rezz Day in Second Life, I have finally figured out what I need to do to build a mall.

Over the last year, I have been learning to build, networking, reading, asking questions of residents who have been there and did that, successfully, I might add, and a light bulb came on this week and I am turning my old beach home in to a shopping center.

The first and foremost is that you have to have land that either is yours, or you have the right to have commercial buildings on it and the Sim Owner s covenant supports business without too many restrictions.

Next you have to build the buildings or go into business with people who know how to build, or hire a builder. So what do you do? The high end builders who can erect a sim in one day command top Linden dollars and it is not logical for your first endeavor. That leaves finding a business partner. That can be tricky because I feel you have to get to know the person behind the Avie first and see if they are straight shooters. If you are fortunate enough to find someone who is honest and they happen to be builders that is great and if they aren t, ask around. In Second Life there are builders who love mentoring and will take time to show you tricks of the trade, the more you build the better you become.

Then you have to find vendors. Again, this comes with networking. One business partner may know this person or that person and they are looking for a vending site for one reason or the other, however, you will definitely want to go out to the big merchants in Second Life and invite them to look at your property and invite them to vend with you.

Now comes the minute details of business that remains the same either in Real Life or Second Life, and that is paperwork, contracts must be drawn up laying out your rules and regulations regarding vendors, rent of your stalls, how many prim is available for rent, setting up payment boxes, and advertising.

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In addition to the advertising you put your place of business in the classified ads and on your profile, and your business partner s profiles. Each business partner brings in certain qualities to the table, just as in Real Life, one person might have the Lindens to cover the endeavor, another might be fashion savvy and be brilliant in talking to vendors, and another might be a builder or have items they wish to sell!

In any case, in Second Life, since all we have are our words, be honest and forthright in all your business dealings and it will come back to you ten-fold.

Atlantis Jewell

http://jewelofatlantis.blogspot.com

Home of Exquisite Furnishings, Atlantis Jewell Creations, and many more Second Life Vendors.

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Getting Personal

Getting Personal
By Kenrick E. Cleveland

In business, we have rules of decorum, obviously, but I am of the opinion that some rules were meant to be bent. Not broken entirely, but molded and bent to suit your persuasive needs. Part of “professional decorum” is not getting “too personal”. But I contend that personal is exactly what people crave.

Storytelling is an art, as much of life is. Being creative within the context of a business relationship is an amazing way to make and keep lifelong clients and customers.

Something that creates a sense of rapport in a very fast and powerful way is the statement, Let me share a secret with you… Hmm. A secret? Doesn t everyone want to know a secret? Doesn t it make you feel “special” to know that you re about to be one of the special few that will know this information?

Working secrets and personal anecdotes (nothing absurd, but definitely pointed and geared toward the matter at hand) speeds up our client s and prospect s trust in us as the answer to their needs.

In seminars I often share personal stories from my youth. I have even been known to really open up about some mistakes I ve made in the past as they relate to persuasion in terms of not really completely understanding that honesty and integrity have always got to be the highest things on the list. These are very difficult stories for me to recount because I m not particularly proud of tactics I used as a young man. It s not pleasant to relate things that I feel are real blotches on my personal inventory. And yet, because I have learned from my past, overcome incongruencies in my way of existing in the world, a little discomfort can be endured because I m making a point, teaching a lesson on what to do and what *not* to do.

When I get into the more personal aspects of teaching like this, I also make sure to step outside of the first person and enter into a meta state to explain how this personal storytelling can really be an art. When you think about it, you can be an artist at nearly anything. You can be an artist at creating amazing friendships. You can be an artist in business. You can be an artist of persuasion. Some of our creativity within certain arenas is natural… we ve got it to start with and we can make magical things happen as a result of it. Other things are learned.

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I have put years and years into my art and each and every day I wake up and realize what all that hard work has done for me.

My suggestion… find a personal story that relates to your business and start relating it to your prospects and clients. Watch how this quickens rapport and trust by magnitudes. We all crave a good story.

Kenrick Cleveland teaches techniques to sell to affluent clients using persuasion strategies. He runs unique public and private seminars and offers home study courses, audio/visual learning tools, and coaching programs in persuasion techniques. Find more free articles at http://www.MAXpersuasion.com/blog - Be sure to sign up for his free report entitled “Yes! Persuasion.”

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0845 Numbers In - 0800 Numbers Out?

0845 Numbers In - 0800 Numbers Out?
By David Clarke

The popularity of 0845 numbers is outstripping Free Phone 0800 numbers. Recent search engine statistics for February 2008 show that online purchases of 0845 numbers outweighed 0800 numbers by a factor of 3 to 1.

In recent years 0800 has been seen to be the way to go. Business people have known that they can attract potential customers with the lure of a free phone call so why this change in trend from 0800 to 0845?

A major advantage of 0845 numbers is that they offer one fixed annual cost to business owners. This is because business owners do not pay to receive calls on their 0845 numbers. Typically you will pay a modest set up fee to purchase an 0800 number plus an annual fee and that s it - no nasty surprises.

This isn t the case with 0800 numbers as businesses pay typically anywhere between 3p and 6p per minute to receive calls made on their 0800 numbers as well as a set up fee and monthly rental. If call traffic is high on an 0800 number then the monthly bills for call charges can rapidly rise to an unacceptable level. This can make the cost per enquiry much too high.

0800 numbers can be open to fraudulent use by employees and their families as well as salespeople. If your employee s wife finds out that she can ring her husband at work for free by using the company s 0800 number there is not a great deal anyone can do about it. There is no great incentive for your employees and their families to use an 0845 number to ring up work as they realise that they have to pay for the call just as if they had dialled the landline number.

A common tactic for telesales people is to go through a Yellow Pages, BT Phone Book or Thomson directory and just dial business that display 0800 numbers in their adverts. Obviously this practice greatly reduces telesales costs but can be incredibly frustrating for businesses who continually receive telephone solicitations on their 0800 number. 0845 numbers come into their own again as telesales people would simply not make the effort to just ring 0845 numbers as they understand there is a cost element to the call.

In many ways the increased popularity of 0845 numbers is a self fulfilling prophecy. The more 0845 numbers that are purchased the more they appear in adverts - the more they appear in adverts the more the public accepts and understands them. Try conducting a straw poll at your office by asking your colleagues what it costs to call 0800 numbers and 0845 numbers. Most people understand that 0845 calls cost the same as a local call so they do not represent a barrier.

Both 0800 and 0845 numbers give businesses the opportunity of a great monitoring and tracking service. The concept is simple - just put a unique number in each advert that you have and make sure that it doesn t appear anywhere else. Look at the itemised bill you receive from your telecoms provider every month and it should list the numbers of calls your advert receives.

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So, if you are considering purchasing an 0800 or 0845 number you have some decisions to make as to which one you go for. 0845 is making massive strides on 0800 number yet 0800 is a double edged sword offering free calls to your customers but being open to potential abuse.

This article is free to republish provided this resource box remains intact.

This article was written by David Clarke. David is partner at DBS who offer UK 0800 numbers, UK 0845 numbers, UK local virtual ghost numbers along with web design and internet marketing services.

Article Source: http://EzineArticles.com/?expert=David_Clarke
http://EzineArticles.com/?0845-Numbers-In—0800-Numbers-Out?&id=1014344

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